Fulfillment Service Helps Companies With Holiday Shipping
A recent study shows that 59% of online consumers will do their holiday shopping online this year, and that most will be spending more carefully and precisely. This holiday season is going to be one of the most competitive shopping seasons with more online choices and resources available to shoppers. In re-evaluating and making strategies for an efficient and successful holiday season, Ecommerce companies must consider shipping and order fulfillment service as a priority. Here are some things to look for when going with a fulfillment service.
Viewable Rates & Prices
Your shipping rates and prices should be easy to identify and accurate. You have to manage and meet customer expectations. In order to keep customers happy, they need to believe they’re getting a good deal, discount, or value for their purchase.
Fast & Free Shipping
The best way to attract and retain customers is by developing holiday shipping promotions that include FREE or discounted freight options. If a free shipping option is not sustainable financially for your company, consider a discounted shipping promotion for a limited time. Other options include offers based on purchase size or special discounts for buyers in certain locations. These promotions should be offered and promoted before the season peaks. Primary dates include Black Friday, Free Shipping Day, and Cyber Monday.
Order Fulfillment & Inventory Management
Whether shipping direct or outsourcing your order fulfillment, your shipping process should be automated to eliminate errors and maximize productivity. Explore fulfillment service options that fit your company needs. Most fulfillment service options include Freight Reporting, Inventory Updates, and Order Data.
Win Repeat Business
Make shipping personal and include package inserts, such as messages about their package. Add extra complementary items, coupons, or information to the package. Encourage their affection for your product and company. Always remind customers where they can buy more of your product or services.
.Timely & Transparent Shipping
Customers want to the ability to track their orders and expect delivery as promised. Re-evaluate your strategies and results of previous holiday seasons to identify areas of improvement. If you’re shipping direct and cannot keep up with holiday demand or shipping promises, consider outsourcing to a warehouse ororder fulfillment facility in other locations. There are tremendous benefits with outsourcing your order fulfillment service that includes cost savings, efficient shipping/delivery times, and critical time saved from daily operation demand. Going 3rd party allows additional time for improving marketing strategies and increasing sales.
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.