AZ Fulfillment – Two Areas Your Business Can’t Afford To Neglect
Mistakes happen in the business of AZ fulfillment all the time, it’s unfortunate, but undeniable. The e-commerce industry has a heightened propensity for problems. There are countless, complex steps that take place from the time an order is placed to the moment it’s delivered to the customer’s door, precautions, conditions and standards that must be met to make sure the right order gets to the right customer, on time and in perfect condition.
TO HELP YOU SAFEGUARD YOUR COMPANY AGAINST FAULTY AZ FULFILLMENT, WE’VE IDENTIFIED THE TOP TWO PROBLEMS OF AZ FULFILLMENT THAT MAY OCCUR DURING THE INTRICATE ORDER FULFILLMENT PROCESS. KNOW THEM, PREVENT THEM AND PROTECT YOUR BRAND’S IMAGE AND REPUTATION FOR YOUR CUSTOMERS.
First major problem, Your customers can’t get a hold of a live representative, online or offline to help them make an order, check on an order or solve a problem. No matter how big or how small your e-commerce business is, you need customer service, and quality customer service. Most consumers prefer either to call a company directly or to email them, and having these two options available helps keep your customers happy, loyal to your brand and coming back for more of your products.
Each time you overlook an email or miss a call from a current or potential buyer, you risk not only losing that customer’s business, but also damaging your brand’s reputation for anyone with whom that customer shares his unsatisfied experience. If you’re currently partnered with a AZ fulfillment company, or actively seeking one, have them go over exactly how they handle customer service calls or emails. When will customer service support be available? What types of inquiries does the support staff have the capacity to handle? Think of common scenarios that you have experienced with your own customers and find out firsthand how that situation would be managed.
Partnering with a fulfillment company to take care of your customer service is extremely efficient for any e-commerce business. However, make sure your fulfillment center is responsive to your customers, knowledgeable about your company’s culture and determined to use this information to accurately reflect your brand to your customers. If you manage your customer service in-house, keep in mind that your e-commerce store is open all day and night — the Internet does not close or go to sleep! Make sure you have a team available 24/7 to respond to both phone calls and emails from customers. Also, ensure that they understand how to offer consistent and positive brand experiences for each customer.
The second major issue among AZ Fulfillment is that the product is taking longer to get delivered than promised, the wrong product was delivered or the product is no longer in stock. The solution is to refine your inventory management and polish your pick and pack processes. E-commerce AZ fulfillment success is dependent upon 24/7 inventory awareness and a solid system to move the product from the shelf to your customer’s door when, or before, it was promised.
In addition to knowing your stock and getting the right products out the door with efficiency, it’s crucial to your customers, and therefore your business, that you offer a simple, hassle-free return process– especially if a mistake has resulted in a wrong order or damaged product. Don’t make your mistake your customer’s problem. To turn a negative into a positive offer some sort of exclusive incentive, such as 15% off their next order, to regain your customer’s trust and redeem your brand’s reputation. When dealing with outsourced AZ Fulfillment make sure that your current or prospective fulfillment center shows you how and where they’re storing your products to ensure product security against felony and damages, how they’re keeping an accurate archive for each product and how they plan on delivering inventory information to you any and every time you need it. In source fulfillment is different as well. If you’re managing your fulfillment services yourself, ensure that you’re checking in on inventory levels at least daily. Don’t list a product as available when you don’t have it in stock or no longer offer it. And just as importantly, don’t take on an overload of orders. It may seem tempting to move more product and stimulate more revenue, but you don’t want to compromises the efficiency and accuracy of your AZ fulfillment. Remember, quality over quantity!
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