Best West Direct: Marketing, Fulfillment Companies, Shipping Prices: Ingredients for Success

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Saturday, December 29, 2012

Marketing, Fulfillment Companies, Shipping Prices: Ingredients for Success



Compete with the Big Businesses (Fulfillment Companies can Help)


Have you ever been discouraged wondering how on earth you could ever compete with the larger, more well-known ecommerce companies? You’re not alone. There is so much fierce competition in the ecommerce world, but there is also a lot of money to be made if you play your cards right. There are a few quick tricks you can do to be more competitive in the industry and see better business results. Outsourcing to a fulfillment company can help, but there are many other tactics you can use. Keep these things in mind as you are continually striving to maintain a healthy competition with others in your business.

Marketing, Fulfillment Companies, Shipping Prices: Ingredients for Success


First, you need to develop some professional marketing strategies. Don’t just expect your ad in the Thrifty Nickel to make your sales soar through the roof. Get a great mix on inventory to attract customers, and always be open to new ideas. Run marketing campaigns, hire a professional if you need to, make social media accounts, maintain a professional website, advertise as often as you can, utilize SEO strategies…the possibilities are endless! Ultimately, if no one knows about you and your great products, how can you expect them to buy from you?


Another way to boost your company’s business is to outsource some services to fulfillment companies. These companies are a great way to help you manage your stress because they take care of many of the menial day-to-day tasks for you. Fulfillment companies can be especially helpful during holiday seasons. Most fulfillment companies provide services such as warehousing, inventorying, pick and pack, order processing, returns processing, and many more. By utilizing a company like this, you could end up saving a lot of time and money in the long run.



Cut shipping costs. Keep costs low for customers—trust me, it keeps them satisfied. There is nothing more frustrating than buying a five dollar product online only to find out that the shipping is going to cost you ten dollars. It’s just ridiculous! Offer free shipping when you can (a sure fire way to bring in more customers because so few companies do it) and keep costs low all the time. Fulfillment companies can also help you keep costs low as they get great deals on shipping materials and services.

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