Keeping up with the holiday rush using fulfillment service
Ever heard of the term Christmas in July? Well, it’s coming and you better be prepared. Actually, there’s no better time to start getting prepped for the fall season than right now. After all, farmers do it. Looking far ahead into the future is what puts other companies ahead of the rest. Test driving a product fulfillment house BEFORE you’re gonna need it severely helps make sure you made the right decision come winter.
At this current time of writing, retailers large and small are preparing for the busiest part of the year. In fact, according to the National Retail Federation, nearly 20 percent of all annual retail sales take place between November 1 and December 31. This year, U.S. holiday sales are expected to reach $465.6 billion. With so much insane and unreasonable seasonal shopping activity, merchants, even pure-play ecommerce merchants, often find that they need to bring on temporary workers or invest in new capital equipment to manage the bum rush. So they turn to outsourcing order fulfillment allows retailers to avoid the need to hire and train temps or buy new scales, lifts, or the like, not to mention union fees. Sigh.
INSTEAD, THE RETAILER SIMPLY NEEDS TO ENSURE THAT THE PRODUCT IS IN THE BEST FULFILLMENT SERVICE WAREHOUSE, AND TRUST THE SERVICE PROVIDER TO WORRY ABOUT THE EXCESSIVE HANDS AND FORKLIFTS
. In this way, the merchant has time to relax with their complete seasonal flexibility. When holiday sales are rolling in, the fulfillment service manages the surge. When sales are slower in January, there is no idle equipment — or excess employees to let go. Phew!
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