Meeting Your Customers’ Needs through Fulfillment Services
With the technological world growing more and more
advanced by the minute, people are being forced to keep up. Online shoppers are
savvy, smart individuals. They know what to do and where to go to get the
lowest prices and the fastest shipping. With the ever changing ecommerce
industry, how on earth can you keep up? How can you meet the needs of all customers,
anticipate what they want from your company, and grow your business all at the
same time? There may not be an easy answer, but fulfillment services can
help you in this process. Your consumers know what they want, but you may not
always know what they want. Let a fulfillment service company stay one
step ahead of the game and meet the needs of your customers while you manage
your business in the best way possible.
What Fulfillment Service Companies Know about Your Customers
Fulfillment service companies know what you
know--in fact, they know what we all know. They are people, too. They know that
what your customers want is fluid, but that there are some things that remain
the same.
According to an online shopping survey done by comScore,
60% of online shoppers say that they need to know an estimated or guaranteed
delivery day before following through with their purchase. Along with that
number, a whopping 42% of customers will flat-out abandon a shopping cart if
they are not satisfied with the shipping processes. So basically, customers
need to know. And fulfillment service companies can not only tell them
when their item will be delivered, but they can actually follow through with that
promise.
A few other bits of information from the comScore study
go as follows: 43% of customers expect a 2-3 day shipping option and 30% prefer
next-day shipping. Nearly one third of online shoppers are willing to pay an
additional fee for faster shipping. You may be surprised to learn that 75% of
online shoppers prefer to shop through companies that can offer tracking
information on their package.
Fulfillment services can help accomplish all of
these tasks without you, the business owner, having to do anything. You simply
create a contract with a company and then allow them to take care of all
warehousing, processing, packing, and shipping needs. Keep in mind that 43% of
customers who are happy with the services offered by an ecommerce company will refer
them to friends and family. This could mean a significant growth in your
company if your packing and shipping services are done efficiently and timely.
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