Fulfillment Companies working with Ecommerce Retailers

Fulfillment Companies working with Ecommerce Retailers

When a customer browses through your online retail website, finally chooses the item(s) he or she needs, and then clicks “add to cart,” that should mean a great deal of money for your company’s pocket, right? Except it doesn’t always work that way. Unfortunately, for you as the retailer, there is still quite a bit more to be done. You customer just gets to sit back and await the arrival of their exciting new product while you incur packing, processing and shipping fees. Perhaps you are tired of this same old scenario and are looking for ways to increase your profit.
Read on to find out how fulfillment companies can help you do just this.

Three ways fulfillment companies can work for you

First, fulfillment companies can reduce your shipping cost. A study conducted by Forrester showed that 44% of customers abandon their online shopping carts because they do not wish to pay the increasing shipping costs. Many of these also empty their cards because the payment for shipping is not clearly communicated to them until checkout. On the business end of things, it’s understandable. Retailers don’t want to have to charge outrageous prices for shipping, but they also cannot have these costs ruin their business. Fulfillment companies get discounts on shipping because they ship such a high volume of goods. This will, in turn, create an increase in profit because shipping rates are set and monitored by professionals in the business.

The second way fulfillment companies can help you out is that they can communicate your inventory. They become a retailer’s warehouse and they are able to provide customers the information they need about the product. They can tell the customer upfront if the item is backordered, currently unavailable, etc. These companies keep track of the location and quantity of the items you are storing in their warehouse so there are not mishaps at the checkout.

The final way fulfillment companies can help you is that they can ensure the security of the process for you and for your customer. These companies ensure that a customer’s credit or debit card information is safe and protected, and they ensure that all internet transactions made through them are safe. There is nothing that will lead to a drop in customer base like having a sketchy or unreliable way of doing things.

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