Best West Direct: Meeting Your Customers’ Needs through Fulfillment Services

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Monday, October 1, 2012

Meeting Your Customers’ Needs through Fulfillment Services


Meeting Your Customers’ Needs through Fulfillment Services


With the technological world growing more and more advanced by the minute, people are being forced to keep up. Online shoppers are savvy, smart individuals. They know what to do and where to go to get the lowest prices and the fastest shipping. With the ever changing ecommerce industry, how on earth can you keep up? How can you meet the needs of all customers, anticipate what they want from your company, and grow your business all at the same time? There may not be an easy answer, but fulfillment services can help you in this process. Your consumers know what they want, but you may not always know what they want. Let a fulfillment service company stay one step ahead of the game and meet the needs of your customers while you manage your business in the best way possible.

What Fulfillment Service Companies Know about Your Customers


Fulfillment service companies know what you know--in fact, they know what we all know. They are people, too. They know that what your customers want is fluid, but that there are some things that remain the same.

According to an online shopping survey done by comScore, 60% of online shoppers say that they need to know an estimated or guaranteed delivery day before following through with their purchase. Along with that number, a whopping 42% of customers will flat-out abandon a shopping cart if they are not satisfied with the shipping processes. So basically, customers need to know. And fulfillment service companies can not only tell them when their item will be delivered, but they can actually follow through with that promise.

A few other bits of information from the comScore study go as follows: 43% of customers expect a 2-3 day shipping option and 30% prefer next-day shipping. Nearly one third of online shoppers are willing to pay an additional fee for faster shipping. You may be surprised to learn that 75% of online shoppers prefer to shop through companies that can offer tracking information on their package.

Fulfillment services can help accomplish all of these tasks without you, the business owner, having to do anything. You simply create a contract with a company and then allow them to take care of all warehousing, processing, packing, and shipping needs. Keep in mind that 43% of customers who are happy with the services offered by an ecommerce company will refer them to friends and family. This could mean a significant growth in your company if your packing and shipping services are done efficiently and timely.

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